The Real Reason You Keep Losing Deals to People Less Qualified Than You

Tess Keefe

You're good at the job. So why do less qualified people keep walking away with your deals? Here's what's actually going on.

Positioning

How to Stop Being Compared on Commission and Start Being the Obvious Choice

Tess Keefe

Clients who push back on commission aren't cheap. They just can't tell you apart from the last three agents they talked to. Here's how to change that.

Positioning

The One Document That Stops Clients From Comparing You to Everyone Else

Tess Keefe

There's one document that answers "why should I choose you?" before anyone asks. Here's what it is and how to build it in under an hour.

Positioning

Stop Trying to Win Clients on Calls: Win Them Before You Get There

Tess Keefe

The decision to hire you gets made before the call starts. Most sales pros don't know that. Here's how to use it.

Positioning